Pay-TV channel offers German handball, basketball and volleyball live on the new digital satellite platform / Start of broadcasting on 1 October
12 September 2007
The satellite platform operator entavio announced today an agreement with sportdigital.tv, a new pay-TV sports channel to be launched on entavio in Germany. sportdigital.tv will offer the live matches of the German handball, basketball and volleyball leagues on entavio. sportdigital.tv will start marketing and broadcasting on 1 October. In order to access the sportdigital.tv offer, viewers will need a satellite dish pointed to ASTRA and an entavio-enabled satellite receiver with an activated entavio smart card.
entavio is a fully owned affiliate of SES ASTRA, an SES company (Euronext Paris and Luxembourg Stock Exchange: SESG). sportdigital.tv is owned by Sportfive, a leading European sports rights agency. entavio was officially launched on 1st September. entavio-enabled receivers are available from different manufacturers.
entavio is a technical and service platform which does not itself acquire programs and is therefore open to all broadcasters. Manufacturers of satellite receivers are able to market compatible devices with the entavio label besides the manufacturer’s brand. As a neutral platform, entavio intends to offer satellite households a large range of current and future digital free and pay-TV programs through a single receiver. Furthermore, TV viewers will benefit from additional features and functions such as the interactive mobile phone service Blucom.
“The agreement with sportdigital.tv is an important step in the development of our new digital satellite platform entavio”, said Wilfried Urner, CEO of entavio. “It shows that entavio is open to all broadcasters and attractive to bring to market new programs and business models. As an open platform, entavio will continue to increase the attractiveness of digital satellite television for households and viewers and further drive the technical reach of digital TV, for the benefit of all broadcasters using entavio.”
“entavio is the right platform for sportdigital.tv to enlarge our internet offer, launched at the beginning of the year, by starting a TV channel“, said Lars P. Reckwitz, responsible for sportdigital.tv at SPORTFIVE. "With this agreement, we are able to increase the media presence for our sports content and to benefit from our sports rights packages, of which we dispose through the partnerships with the three leagues and with our own rights portfolio. Furthermore, we can offer Internet customers attractive possibilities to switch to television or to combine both.“
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