Animax kicks off in Germany via Eutelsat W2 satellite
Friday, August 17th, 2007
US television operator Sony Pictures Television International (SPTI) has introduced into the German market Animax, its thematic channel for fans of Japanese animated series. The pay-TV service, targeting viewers between 14 and 29, is available on a number of Germany’s leading cable networks and also via the IPTV package Alice homeTV on the ADSL broadband networks of the Telecom Italia subsidiary HanseNet.
Broadcasting round-the-clock, Animax, like its sister service AXN, is fed to distribution partners via Eutelsat’s W2 satellite. Encrypted in Powervu, programmes are broadcast in German and include thriller, action, adventure, horror, fantasy, romance, comedy and science fiction. The launch in Germany leads the channel’s market introduction in Europe. SPTI has also announced that negotiations are at an advanced stage with several parties in the UK, Germany, Italy, Spain and France for Animax service launches.
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