BBC adds text and EPG data to its DRM trial
Friday, July 13th, 2007
The BBC has chosen London based digital radio specialists Unique Interactive to provide Display Text and Electronic Programme Guide (EPG) data for its Digital Radio Mondiale (DRM) trial. The initiative is centred on BBC Radio Devon in Plymouth in the South West of England [855 kHz], and is set to assess the practicality of digital radio services in the mediumwave band. The trial commenced in April 2007 and will report in mid 2008.

Unique Interactive will be supplying their “ManDLS” Display Text and EPG Management software for the trial. ManDLS will allow dynamic content such as track and artist information, news headlines, weather and sport news to be displayed on DRM radio receivers. The EPG Management system will collate programme schedule information such as the name of the show and the presenter and additional programme details and send it for broadcast, again for display on DRM radio receivers.

Unique Interactive already provides Display Text and EPG services for a number of DAB broadcasters in the UK and overseas as well as Satellite and HD Radio broadcasters in the USA.

John Allen, Head of New Services, BBC English Regions, said “The addition of the EPG on DRM receivers lets users discover our radio programmes as easily as possible adding an extra dimension to the trial that we hope will prove compelling to our listeners. Unique Interactive are leading the field in this area and are already providing EPG services to the UK market.”

(Source: Unique Interactive)