New Nokia TV trial
Nokia is to launch a commercial mobile TV trial with radio and TV operator Teracom in Sweden later this year. The test, to be run in Stockholm from October to December, will allow 400 consumers to watch 14 TV channels and listen to four radio channels using Nokia N92 mobiles.
Nokia said it would also supply the broadcast system for the pilot scheme, using DVB-H. Teracom, Sweden's largest radio and TV operator, will be responsible for the network, broadcasting and operating the platform. The project will be run with ATG, Boxer, Sveriges Radio, Sveriges Television/UR and Telenor.
It is Nokia’s second mobile TV pilot in Sweden after it had agreed on a deal last week with TeliaSonera Sweden for a complete DVB-H trial system.
Participants in a pilot in neighboring Finland last year said the study showed solid consumer support for commercial mobile TV. Dozens of trials around the world have shown that consumers are willing to pay from five to ten euros ($6.30-12.60) per month for mobile TV.
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