Telefonica pay TV for Chile

Telefonica Chile says it will invest $50 million this year to launch paid digital television services and compete against the dominant provider. Telefonica Chile, a unit of Spain's Telefonica, goes up against VTR in offering the digital television services. VTR is a unit of Liberty Media and controls 86 per cent of the local paid digital television market.

"We are aiming for 20 or 30 per cent (market share) in the next five years, depending on how new market segments react," said Jose Moles, chief executive of Telefonica Chile. He said the paid digital television completes the company's package of services in the country.